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Jean
Touitou

The A.P.C. founder on the demands of hype and craft.
Words by Annick Weber. Photography by Bastien Lattanzio.

  • Design
  • Fashion
  • Issue 47

The A.P.C. founder on the demands of hype and craft.
Words by Annick Weber. Photography by Bastien Lattanzio.

“Leave me alone and let me do exactly what I want to do.” Few brands would release such a statement for their 35th anniversary, but coming from Jean Touitou—the founder of A.P.C.—it’s perhaps less of a surprise. Since launching his clothing label in Paris in 1987, the entrepreneur has changed the way we consume fashion, giving the world a wardrobe built on chic staples rather than trends. It is as though, in refusing to play by the industry’s rule book,

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This story is from Kinfolk Issue Forty-Seven

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